HOW WE WORKUnderstand to better serve our clients
Combining unique agronomic and socio-economics skills.
Paulo van der Ven
Paulo is the Director of RD2 Vision and holds both Colombian and Dutch nationality. He obtained his Masters degree in Agronomy in France. He works at the crossroad of agronomy and socio-economics and has a deep understanding of the real challenges that need to be overcome in tropical agriculture. He believes that listening to farmers and understanding the industry’s constraints is key to developing the best solutions.
Solene has been RD2 Vision’s Project Coordinator since 2016. She holds a Masters degree in Agronomy and has been working on seed production and breeding. She is involved in several initiatives including the International Multi Location Variety Trial and Field Evaluation Standardization Project which she leads for World Coffee Research. She is convinced that innovation should be adapted to each farming system.
Head of Administration and Finance
Catherine provides administrative, financial and accounting support within the company. She is the contact point for our clients’ and partners’ financial and administrative matters. Hailing originally from France, she has a multicultural background thanks to time spent living and working in several African countries and Mexico.
Dr Christophe Montagnon is the Founder and Chairman of RD2 Vision. He holds a PhD in plant breeding and has produced over 100 publications on coffee and cocoa science. Prior to setting up RD2 Vision He was the Director of Coffee and Cocoa Research at CIRAD (agricultural research center for development). He’s now Scientific Director at World Coffee Research. He believes that in order for an investment in tropical agriculture to be successful, it must be built on solid scientific foundations.
LISTEN AND UNDERSTAND
The first step is for us to listen, understand and digest your project. We know that while there may be similarities in overall objectives, the specifics are rarely comparable since every client and every project is different. This is why we take the time to really get to grips with your vision and, if relevant, those of the people you’re trying to help. To do this, we draw on two specific skills, namely humility and an open mind.
Sometimes the strategy we develop will require the input of several members of your team (e.g., CEO, Head of R&D or Sustainability, Farm Managers, etc.) At your request we will discuss the strategy with each person to ensure that the team is aligned.
The strategy may also include various stakeholders along the value chain including smallholder producers. We see it as vitally important that we take the time to understand both the producers’ constraints and their plans for the future.
Respecting confidentiality is central among our core values.
PROCESS THE INFORMATION
We then process the information we have gathered through our discussions with you. We do this by drawing on our own experience and the latest research or successful innovations.
We provide solutions that are supported by credible evidence including scientific research papers. We do not advise based on hearsay or perceived understanding.
Keeping abreast of the latest research trends and innovations is part of our DNA. An integral part of our team’s routine consists of literature reviews, interactions with scientists and discussions with innovators. In all our work, we consider both agronomic and socio-economic science as well as the interaction between the two.
If necessary, we will happily sub-contract work out or directly connect you to the best experts in the field that would be relevant to your project or objective.
DELIVER BEST STRATEGIC ACTION PLAN
We deliver clear, feasible and efficient strategic action plans. We tackle complexity head on with a view to simplifying your challenges so that together we can implement a winning strategy.